Privacy, in plain language.
Your business information belongs to you. Here's how we handle what you share with us.
What we collect
When you fill out a form, we collect the information you submit: your first and last names, email, phone number, business website and details, and, if you take the assessment, your answers and score. We also collect the page you came from and campaign links you used to find us.
How we use it
We use your information to respond to your inquiry, prepare for our conversation, send the guide or results you requested, and send Working Smarter if you subscribed. We don't sell your data.
Booking a call with Google
The booking page automatically loads an embedded Google Appointment Scheduling page. Google may use cookies and processes the booking details you enter under Google’s privacy policy and terms. Only allowlisted campaign parameters from your booking link may be passed to the scheduling page. Booking details are submitted directly to Google, not through this website’s lead forms or CRM synchronization. We do not currently receive booking payloads through a website webhook.
Customer relationship records
We use Fuse CRM to organize inquiries and subscriptions. When this connection is enabled, we send the contact and business details you provide, relevant form answers, assessment or qualification scores, campaign attribution, and follow-up status to our private CRM workspace. This helps us keep track of your inquiry and communication preferences. The website remains responsible for sending emails; CRM synchronization does not subscribe you to additional marketing or resend emails.
Website reviews and AI
The opportunity finder sends text from the public website you submit, together with your selected problem, to OpenAI to generate a review. It requires your consent and does not require your email. We do not save public opportunity reports in our lead database. The AI provider processes requests under its own data policies; please do not submit private or confidential URLs.
For contact inquiries, we may use your public business website to prepare an internal AI-assisted pre-call brief. These briefs are saved with your inquiry and are available only to authorized administrators. They are not automatically emailed to you. Website observations and possible opportunities are not verified conclusions about your internal operations.
For intro-call requests, we check public business information and email delivery signals to assess whether an inquiry is legitimate, then may send a short qualification survey. We use survey responses and AI-assisted recommendations to help decide next steps; uncertain inquiries are reviewed by a person. Our email provider may record delivery, opens and clicks on these messages. We only add you to the monthly newsletter if you explicitly opt in, and you can unsubscribe using the link in those emails.
The sample knowledge demo uses fictional documents and predefined, source-grounded answers; it does not send your questions to an AI provider. Assessment action plans use structured guidance based on your result.
Analytics
When enabled on the published site, Replit-hosted analytics measures page visits, assessment progress, key links, and form submission outcomes. Custom events exclude names, emails, website addresses, question text, form text, and individual assessment answers.
Google Tag Manager manages Google Analytics tags on public pages. Our analytics events measure page visits, intro-call and guide button clicks, successful signups, and assessment starts and completions (including the total score and result tier). We do not include names, email addresses, business details, form text, individual answers, or URL query strings in these custom events. Google Analytics may use cookies and process device and usage information. Private admin, verification, survey-link and unsubscribe-link pages are excluded from ordinary page tracking.
Your choices
To unsubscribe from Working Smarter or ask us to delete your information, email hello@digitalignitor.com. You can also ask us for a copy of the information you've shared.
Questions?
Write to us at hello@digitalignitor.com.